Precision Targeting at Every Layer
From global campaigns to neighborhood-level geofences. Layer geo, device, schedule, and frequency targeting to reach exactly the right person at exactly the right moment.
7
Geo Layers
210
DMAs
31,970
ZIP Codes
5
Device Types
Seven Geo Targeting Layers
Mix and match any combination of geographic targeting layers. Include or exclude regions to build the perfect footprint for your campaign.
Countries
GlobalRun campaigns globally or restrict to specific countries with include/exclude logic.
US States
50 + DCTarget one state, a region, or any combination — including district-level granularity.
DMAs
210All Nielsen Designated Market Areas, ranked by TV household universe size.
Cities
Top 30K+Major US cities and metros with population data and lat/lng coordinates.
ZIP Codes
31,970Every US ZIP code with city, state, and population — surgical local targeting.
Radius / Geofence
CustomDraw circular geofences around any address or coordinate. Set radius in miles, include or exclude.
Polygon Geofencing
UnlimitedDefine custom shapes from coordinate arrays. Perfect for stadiums, neighborhoods, and event venues.
Draw Boundaries Around Anywhere
Create radius geofences around any address or define custom polygon shapes for stadiums, malls, neighborhoods, or event venues.
Downtown Tampa Office
100 N Tampa St, Tampa FL 33602
Westshore Plaza
250 Westshore Plaza, Tampa FL 33609
Raymond James Stadium
4201 N Dale Mabry Hwy
University of South Florida
Custom campus boundary
Hyde Park Village
Shopping district outline
Davis Islands
Custom neighborhood polygon
Map visualizations are illustrative. Real geofences activate against live programmatic inventory in target locations.
All 210 Nielsen DMAs
Buy media by Designated Market Area — the same geographic boundaries used by broadcast TV. Perfect for regional and metro-level campaigns.
Top 10 Markets by TV Households
New York, NY
Los Angeles, CA
Chicago, IL
Philadelphia, PA
Dallas-Ft. Worth, TX
Houston, TX
Atlanta, GA
Washington, DC
Boston, MA
San Francisco-Oakland-San Jose, CA
+ 200 more markets covering 100% of US households
Beyond Geography
Layer device, schedule, and frequency controls on top of every campaign for total delivery precision.
Device Targeting
Choose any combination of five device types per campaign or audience group.
Dayparting
Run ads only during specific hours and days of the week. Perfect for business hours, drive-time, or weekend activation.
8 AM — 6 PM
Frequency Capping
Limit how often each user sees your ads to avoid fatigue. Caps available per hour, day, week, month, or campaign lifetime.